Best Practices and Guidelines for Subtitles - Into23


Best Practices and Guidelines for Subtitles

Have a video or an eLearning video course that needs subtitling? Make the most of your subtitles with subtitling services and these best practices.

Subtitling may seem like a straightforward video editing element but there is an art to subtitling, which means there are many good reason to have it done by a professional, especially if you require language translation services. Subtitling services are especially important if you have content that needs to be translated into another language as a subtitling translator can apply the best subtitling practices but can also ensure translation accuracy. 

Two girls in front of a subtitled screen

Subtitles can be found in a variety of video platforms such as business or academic content as well as in entertainment. – Photo by Maria Teneva on Unsplash

What is Subtitling and When Do You Need It?

Subtitling is the accompanying written text or dialogue from a piece of video. The text is synchronized with a video segment and is concise enough to be read and understood in a short time. Subtitling can be used to add additional support to a video so that it can be viewed without sound or it can be used to provide content in a language that differs from the audio dialogue and content.  While subtitling is used in the entertainment industry with movies and TV shows, it is also used commercially, especially as businesses make use of visuals in their marketing and localization strategies. For example, eLearning localization has become more prominent on eLearning platforms as they expand to reach a wider global market. The use of video translation services is also being used more often within business websites as part of their global marketing strategies. 

Whether you need subtitles for a video on your website or for your eLearning platform, here are some of the best subtitling practices.

Subtitle Timing and Placement

As the images are just as relevant to the subtitles, the timing and position of the subtitles are very important. 

Subtitle Meaning

Ensuring your subtitles capture the meaning from the original audio is even more important when translating into another language. 

Subtitle Sounds

Video editing

Sounds and sometimes even silence are both important aspects of subtitling. – Photo by Matthew Kwong on Unsplash

The backgrounds sounds and noise in a video, while not part of a dialogue or speech, can be just as important to capture the meaning of the content. 

Subtitle Punctuation

The addition of punction and formating can help add clarity. 

The Importance of Subtitling Services or a Subtitle Translator 

Video translation services are essential if you are localizing your video content or in the process of website localization to ensure consistency and quality in your content no matter what language it’s being presented in. Into23 offers quality video translation serviceseLearning translation, software localization services in any language your business requires. Our translators offer the highest quality translation with fast turnaround and delivery. Inquire about our subtitling services and get a free quote.

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