Marketing translation services: more than just words
When it comes to marketing translation, it’s not just about translating the words. You need to be able to capture the tone and style of your original content while still making sure the translations are accurate and culturally relevant. With Into23, you can trust our team of experienced translators to deliver high-quality creative translations that reflect your brand and message.
Challenges of marketing translation
Marketing materials are often full of cultural references, idioms and colloquialisms that can be difficult to translate. This is especially true for advertising translations, where a single word can make or break the campaign.
Machines might not cut it
While machine translation engines are getting increasingly better at not just word-for-word but also creative translations, marketing language is still too contextual, idiomatic and often pun-driven for MT to handle well.
High cost of mistake
Especially for advertising translations, a mistranslated ad campaign or slogan can be very costly. This is not just in terms of the money spent on the translation, but also in terms of lost customers and damage to your brand.
We only work with experienced translators who are familiar with the culture and language of your target market. This means you can be certain that your creative translations and advertising transcreations will be accurate and culturally relevant.
Especially in the field of advertising, transcreation is often a better solution than traditional translation. Our team of copywriters and creative professionals can help you adapt your content for each market.
One portal for all your translation needs
We offer a central portal where you or any of your employees and/or coworkers can manage marketing translation projects in one place. This includes ordering translations, scheduling deliveries and monitoring progress.
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We’re not just a translation agency; we’re your partner in growth. We want to help you grow, and that’s why we offer more than just language services.
But we get it, you’re busy, you’re on a budget, and you don’t have time to waste. Just let us know what you need and we will propose a solution.
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